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//OUTDOOR

sundial​

A Cannes-winning billboard making sure people don't miss their chance at a delicious breakfast.

MCDONALDS//SUNDIAL
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//OUTDOOR

fresh salads

Growing lettuce on a billboard? How hard can that be? (Very hard, it turns out), Also won big at Cannes & other shows.

MCDONALDS//FRESH SALADS
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Not every billboard is a gimmicky billboard. Some just rely on good old-fashioned copywriting.

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